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Home to some of California’s best wineries, the small rural town of Atascadero in San Luis Obispo County, California, is a hidden gem you don’t want to miss. With its combination of rolling hillsides studded with oaks and expansive vistas, Atascadero offers a relaxed, family-friendly atmosphere that focuses on preserving open spaces. Centrally located, Atascadero is a short drive from Morro Bay, Paso Robles wine country, and the city of San Luis Obispo. It’s ideal for exploring the Central Coast. Here’s a guide to Atascadero’s points of interest.
Central Coast Zoo & Lake Park
Visitors can explore various open spaces and attractions outside the colony district. A popular destination is the Lake Park Complex, which includes the Zoo and the Veterans Memorial Tribute. Located on Highway 41, the park offers a variety of outdoor activities. Paddleboats and kayaks are available for rent during the summer. Right next door is the zoo, founded in 1955 by Charles Paddock, a park ranger who came to the aid of injured wildlife. The zoo is open daily, and admission costs are modest.
Downtown Atascadero
Over the years, the downtown district has undergone significant transformation. Today, it is commonly referred to as the Colony District, which comprises business owners and volunteers dedicated to shaping the area into a historical and economic center. Recent downtown enhancements improved parking, safety, and aesthetics along El Camino Real.
Historic City Hall
An Italian Renaissance-style building that houses Atascadero City Hall, the museum is one of California’s Historical Landmarks, designated as Number 958. During its restoration, many of the museum’s artifacts have been relocated to the Historical Society Colony House, situated in the heart of the downtown district, across the street from the City Administration Building.
Carlton Hotel Atascadero
Among the Atascadero downtown district projects is the Carlton Hotel, which has been refurbished into one of the most iconic structures in the area. Originally named The Annex, this luxury hotel has attracted visitors between Los Angeles and San Francisco since the 1930s. Personalities such as Bette Davis, Jack Benny, and Ralph Bellamy regularly stayed here while visiting the Central Coast. The hotel is now at the pinnacle of extravagance, with 52 guest rooms and all the amenities.
Santa Margarita Ranch
Located just three miles from Atascadero, the historic Santa Margarita Ranch boasts a large rustic barn commonly used for weddings and various events. The ranch also features a narrow-gauge steam train that pulls original Disneyland passenger cars along a two-mile loop track. The Pacific Coast Railroad, a privately owned narrow-gauge railroad, is not open to the public. The train operates during weddings, film shoots, and special events. Notably, the ranch and railroad were highlighted on ABC’s Bachelor Pad show. 9000 Yerba Buena, Santa Margarita. Website.
Getting There
By Car: Atascadero is on Highway 101, 215 miles from San Francisco, 210 miles from Los Angeles, and 120 miles from Fresno or Bakersfield. Nearby State Routes 41 and 46 connect to the coast and the Central Valley.
Nearby Attractions:
Explore Historic Hearst Castle
Hearst Castle, officially named La Cuesta Encantada (“The Enchanted Hill”), is a historic estate situated in San Simeon on California’s Central Coast. Recognized as a California State Park and a National Historic Landmark, Hearst Castle offers tours that provide breathtaking views of the Pacific Ocean and Big Sur, along with lush gardens and insights into the lavish lifestyle of William Randolph Hearst. The Visitor Center offers a complimentary exhibition, dining options, and a gift shop.
Morro Bay, California, the Gibraltar of the Pacific
Morro Bay is a working fishing town with a scenic harbor. Attractions include Morro Rock and a mix of outdoor adventures, fresh seafood, and quaint shops. Its proximity to Hearst Castle makes it an ideal day trip or overnight stop, with a relaxed atmosphere. The town’s estuary is a haven for wildlife, particularly birds, making it a perfect destination for nature lovers.
Pismo Beach, Classic California
Pismo Beach is a treasure trove for the traveler – from wineries to shopping to wide, expansive beaches perfect for surfing, horseback riding, or strolling. But, of course, the beach is often the main reason visitors come to this part of California, and Pismo Beach does not disappoint. Nearby Oceano Dunes is the only beach in California where you can drive vehicles on the beach.